Business Card Design

What do you need for an effective business card?

What are the key pieces of information that YOU are looking for as a reminder when you look at the business cards from the people you've met?

The obvious requirement are: Company Name, person's name, their job title, address and contact details including their website.

You also have some additional information to impart when handing out your business card. The most obvious is to say what you actually do or the benefit your company provides. This is often done in the form of a strapline.

Most business card holders take standard card sizes (and the cards are cheaper to print!) with 85mm x 55mm being a good choice. Your business card will also be vying for attention in the stacks of other people's collections. It helps if you can include a visual element to make your card more memorable. Often this is the logo - you can also use pictures or graphic designs.

More information and further FREE illustrated articles from "How small businesses can use text, images and design to promote their companies" are available from this e-book in progress!

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